Shopify’s checkout changes didn’t just affect individual merchants. They created a repeated migration problem for agencies managing many stores.
This page outlines how agencies use TY Bridge as a standard migration layer — not as a custom solution per client, but as a repeatable operating model.
The agency problem
Agencies migrating Thank-You and Order-Status pages typically face the same issues over and over:
- Every client had different Additional Scripts
- Tracking breaks during checkout upgrades
- Each fix becomes a one-off project
- Billing, access, and support multiply quickly
Over time, this turns a platform change into ongoing operational drag.
The TY Bridge approach
Agencies use TY Bridge to replace bespoke fixes with a shared pattern.
Instead of rebuilding tracking logic for each store, agencies define a migration template once and reuse it.
How the template model works
- The agency creates a pre-configured migration template
- The template encodes destinations and defaults
- A unique install link is generated from the template
- Merchants install and pay directly
This keeps billing, authentication, and setup cleanly separated from the agency’s delivery work.
The agency console lives at agency.ty-bridge.com and centralizes install links, credential intake, and status.
What the agency does in the console
- Create a client draft and select the plan
- Choose destinations and save credentials (or request merchant access)
- Generate the install link once validation is complete
The link is one-time, auditable, and tied to the exact destination setup you approved.
What happens after install
- The draft flips to Installed once Shopify confirms
- Credentials sync into the live relay
- Status reflects delivery readiness, not just saved inputs
Why agencies prefer this model
- No manual invoicing or license tracking
- No custom deployments per client
- Fewer post-migration support issues
- Clear boundaries between agency and vendor
Agencies remain the trusted advisor. TY Bridge becomes the standardized infrastructure beneath the migration.
What the merchant experiences
From the merchant’s perspective:
- They receive a direct install link
- They review pricing transparently
- They install via Shopify’s normal flow
- Tracking is restored without custom code
This preserves trust and avoids the feeling of being “resold” tools.
What agencies do not have to manage
- Access to merchant ad accounts
- Handling sensitive credentials
- Ongoing billing disputes
- Debugging low-level delivery issues
Those responsibilities stay where they belong.
When this model works best
Agencies see the most benefit when:
- They migrate multiple stores per quarter
- Clients rely on paid media attribution
- Shopify upgrades are part of ongoing retainers
The takeaway
TY Bridge gives agencies a way to turn a disruptive platform change into a calm, repeatable process.
Less custom work. Fewer surprises. Clear responsibility boundaries.